Digital Out-of-Home
(DOOH) Advertising

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Why DOOH Matters Now

Digital Out-of-Home puts your brand in the real world where people naturally spend their time. In high-traffic places like malls, airports, and city centers, built-in moments of attention help your message break through. With motion and premium screen placements, your brand stays visible in places where audiences are most alert.

As people commute, shop, travel, and socialize, DOOH keeps your brand visible across screens of every size. You reach customers when they are away from their devices and more open to discovery.

Brands gain the flexibility to scale across locations, formats, and creative types, allowing each placement to work harder. This helps you build awareness, strengthen recall, and influence decisions right at the point of consideration.

The Power of DOOH Advertising Today

As people spend more time outside the home, brands gain more opportunities to stay visible during the moments that matter. Consumers view DOOH favorably, and marketers continue to increase their investment. These trends highlight how DOOH helps your brand stay present throughout daily routines and influence decisions when attention is naturally highest.

35%

35%

Of marketers plan to add DOOH by the end of 2025, up from 27% in 2024

70%

Of people’s time is spent outside the home

73%

73%

Of consumers view DOOH ads favorably

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CASE STUDIES

CTV/OTT-based case study

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  • 111%

    Return on Advertising Spend

  • 111M

    Click Through Rate

  • 91.2%

    Social Click Through Rate

TARGETING CAPABILITIES

Precision That Reaches the Right Listeners

  • Geographic
  • Demographics
  • Operating Systems
  • Placement Type (Music + Podcasts)

Spotify

  • Geographic
  • Demographics
  • Operating Systems
  • Flexible placement (Music, Podcasts, or Both)

Programmatic Audio

  • Geotargeting
  • Demographics
  • Streaming Interests and Content
  • Podcast Audiences and Topics
  • Device-Specific Targeting
  • Includes Pandora, TuneIn, iHeartRadio & more

AudioGo

CONNECT IN THE REAL WORLD

Elevate Your DOOH Strategy