Laura Speicher & Ellie Meinen: Leveraging the Power of Data for Device ID Targeting

On this episode of The Q, two powerhouses in our industry discuss creative ways to reach very specific groups of people by targeting their mobile devices. Learn how to reach people who have seen your billboard on the highway, find moms who visit the mall to shop for the holidays, and identify the brick-and-mortar visitors that first visited your website. All of this and more is covered on this episode with guests Laura Speicher, VP of Partner Success at Near and Ellie Meinen, Director of Advertising Operations at Near, a global location business intelligence partner of Q1Media.